Friday, March 14, 2008

Activate: To Do for March 19

Hi Class:

First off, a reminder that we'll be having a class on Monday, March 24th from 6:30-9:30PM (instead of Wednesday, March 26th).

Good work on Wednesday! I know it was painful and far too short, but there were many promising ideas on the table, all of which will undoubtedly inform your final intervention. More importantly, you're coming together very maturely as a group, and I look forward to working with you to bring your ideas to fruition over the next few weeks.

You have rallied around an as-yet hazy idea about a visual debate. This could potentially incorporate a analogue or electronic screens; an appeal for students to suggest a topic of debate; seeding the terms of the debate with controversial text/imagery, and the subsequent publication/presentation/documentation of results. . . among other possibilities.

FOR NEXT WEEK: In groups of four or five, assigned below, develop the idea as follows.

  1. Brainstorm how to best create a compelling experience centred on the notion of collecting. Look into precedents that address similar content. Review the constraints on the installation: time, location, material and cost. Come to class on March 19 with one new storyboard that fully details your proposition. We will then collectively amalgamate the propositions into a single effort.
  2. Each group has been temporarily assigned to a team. Propose the items that this team must address, propose a means to address them, and propose a schedule. For example, you may determine that the Promotions team should design and print stickers by March 22nd, have a website live by March 24th, and print "debate moderator" t-shirts for everyone in the class to wear by March 26th.
It is essential that you meet/communicate as a team before the beginning of class on March 19th. I appreciate that this can be challenging. It is not absolutely required that you meet in person, but all team members must be given an opportunity to contribute. Co-ordinating our efforts will be a continual challenge throughout this Project.

For this reason, make use of the blog. Post anything and everything you come up with to the blog, with the label Project 3. There will be nothing else clogging the blog prior to the launch of Activate on March 26, so navigation should be simple. In this way, everyone in our large group can be kept up to speed.

Temporary Teams
The teams will be re-arranged as per your interests in class on March 17th.

Other things of note:
-Promotions: I will have an Activate graphic for your use shortly.
-Promotions: it has been suggested that the existing OCAD visual identity be employed as part of your branding efforts - especially the orange, blue and pink colours. What do you think?
-Constructions/Materials: there are large translucent coroplast panels available to borrow, but we can't damage them. Those of you who took Form and Structure with me in the fall should know what these are.
-Constructions: there are plinths available, but we can't damage them.
-Materials: there are always great scrap materials in the shops.
-Logistics: we will have access to the great hall as of 6PM on March 24, two days prior to the event.
-Documentations/Logistics: arrangements for cameras and other equipment should be made early. . . as in right away. Better to book and then cancel then to not be able to book at all.

See you on Wednesday!


1 comment:

Anonymous said...

i think using the ocad previously branded colours would be useful for identification purposes. and it directly communicates with the issues we would be discussing.

what do other fellow promotions people think?